Anzu.io
- Marketing
Anzu operates a programmatic advertising platform designed to integrate advertisements into games without disrupting gameplay. The platform serves two primary audiences: game developers seeking additional revenue streams through advertising inventory, and brand and performance advertisers aiming to reach gaming audiences across multiple platforms and screens. Anzu's formats are built for both upper-funnel brand awareness and lower-funnel performance marketing, with support for cross-screen reach that extends to audiences beyond gaming sessions. The company maintains offices in Tel Aviv, London, Amsterdam, Tokyo, Hamburg, and Minsk, and is backed by investors including WPP, Bitkraft, Sony, NBCUniversal, and Samsung Next.
Discipline:Marketing & Community
Region:EMEA
Platform:ConsoleMobile
Company type:Technology providerService provider
Engagement model:Commercial
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- Added
- September 2026
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